From scratch to an international clothing brand
Young creator of an international clothing brand
Leonardo is a young Cape Verdean resident, 19 years old, born in Praia — Cape Verde Islands, brand designer and technology enthusiast.
Like any born entrepreneur, Leonardo started his career at the age of 14 and thus, at the age of 17, he created his first company (Primal Urban), an international clothing brand focused on urban style, working on various platforms and with his unique models. After a year and a half, it is now completely online and for international shipments, with a distribution point in the United States and Austria (Europe).
We will launch our first physical store while the brand consolidates itself in the market.
In addition to creating a clothing brand, he broke several professional records by working as a Brand Designer for companies around the world. During his journey as an entrepreneur, Leonardo faces all kinds of objections and makes them educators.
Finally, Leonardo intends to set an example for young Cape Verdeans how we can take advantage of opportunities.
